I led the development of a Show Set Design Package for the Shanghai Retail Experience, a 50,000 sq ft themed retail space developed in conjunction with a Family Entertainment Center (My Little Pony and Transformers).
We subdivided this 50,000 sq ft space into distinct retail zones characterized by specific architectural styles endemic to California. We developed a design package for each retail property in this space.
The four retail zones are Monterey Coastal, Carmel Fairytale, Spanish Revival, and Main Street USA. Within each zone, we planned a variety of spaces to attract diverse retailers throughout the shopping district.
We produced detailed Show Set packages for each building and specified materials, colors, and fixtures to ensure thematic cohesion.